Luminate Digital is a Digital Growth Agency for the professional services sector, specialised in enabling companies to attract more customers, increase revenue and grow their business.

Setting the right marketing goals is essential. Use our SMART objectives template to establish the goals of your business.


Business goals should be SMART:

  • Specific: set real numbers with real deadlines
  • Measurable: make sure you can track your goals
  • Attainable: make sure your goal is challenging but possible
  • Realistic: make sure your team is capable of completing the goal
  • Timely: give yourself a timeframe, rather than leaving it open-ended
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